Most people think that the key to a successful business is generating a lot of leads and then tirelessly pursuing them until they either buy or vanish.
While this is definitely one way to go about things, it’s not the only way.
In fact, if you’re looking to increase sales in a more efficient and sustainable way, you should start by automating your sales process as much as possible.
And one of the best ways to do that is by using a meeting scheduler, as up to 60% of leads want to connect with sales during the consideration phase of their buying journey.
In a few moments, we’ll dive into the benefits of using meeting scheduling apps, how it increases your sales overall, and how to get started in minutes today.
The Basics: What Are Meeting Scheduling Apps?
A meeting scheduler is a software or online tool that allows someone to book a meeting or appointment, easy enough right?
These virtual meetings can be used by individuals, such as for booking chiropractor’s appointments, or by businesses, such as booking meeting times with potential clients.
Scheduling appointments makes it easy to find a time that works for both parties and to book the meeting quickly and easily.
As an online business, having the goal to schedule meetings directly and get a prospect on the phone is essential to close more clients and increase sales.
Why Sales Meetings Matter?
The modern sales process is all about building relationships.
This means that your sales team needs to meet with potential and current customers as often as possible to get a chance of closing the deal.
In-person meetings are ideal, but they can be tough to schedule when your prospects are scattered all over the country (or world).
That’s where a free meeting scheduler comes in handy. A meeting scheduler allows you to book a meeting with a prospect in just minutes without any back and forth conversations, regardless of their location.
Not only does this make sales meetings more convenient for everyone involved, but it also shows your potential and current customers that you’re serious about building a real relationship with them.
How Meeting Schedulers Increase Sales?
So here’s the deal: If your business relies on client work, whether that is for small-scale freelancing or for a larger copywriting agency, you often need to close a client on the phone.
This is especially true if we’re talking about larger deals that involve thousands of dollars in monthly retainers for a service aimed at producing results.
You NEED to get the prospect on the sales call, but before you even get to that step, there needs to be a soft close in the form of a meeting appointment.
In fact, up to 85% of the top professional salespeople value productivity apps as key factors for successfully closing deals.
This is where a professional meeting scheduler comes into play. Using free alternatives like Google Calendar just doesn’t cut it, and you need to incorporate scheduling meetings into your automated sales funnel.
The Benefits Of Using A Meeting Scheduler For Your Business
Scheduling appointments with a calendar app to book meetings makes it easy for your prospects to find dates and times that work best for them, without having to go back and forth via email or phone.
This convenience factor is a huge selling point, especially for busy professionals!
Not to mention, using a meeting scheduler frees up a lot of your time by automating the appointment booking process.
You can focus on what’s important—generating more leads that find your meeting details, closing more deals, and growing your business.
Going more into detail, these are the top reasons why you should consider using a professional meeting scheduling app:
1. You’ll Close More Leads
When you provide potential customers with the ability to book a time to chat with you, they’re more likely to convert, and here is why:
- Your prospects will be impressed by how organized and professional you are.
- They’ll be more likely to do business with you because they’ll see that you’re willing to invest in the relationship.
- Closing a sale becomes easier when there’s already a planned meeting in place, warm leads!
- Using a meeting scheduler shows that you’re serious about your business and that you’re invested in your customer’s success.
- They know for a fact that they’ll get in touch with a real human and not some automated sales funnel that bombards them with generic emails.
A recent study conducted by … found that when sales reps use meeting schedulers, they’re able to save an average of 8 hours per week. That’s an extra hour per day!
With the extra time, reps are able to focus on selling, which in turn results in 3.86x more sales.
And that’s not to mention the fact that using a meeting scheduler can help close prospects at a rate of 67%. Time is money, and a meeting scheduler can help you save both.
2. You’ll Save Time
Meeting schedulers offer a lot of benefits to businesses of all sizes. Perhaps one of the most valuable benefits is the time savings that can be realized.
A well-designed scheduler will automate the process of finding meeting times that work for everyone and will send out reminders so that no one misses the meeting.
This can free up hours every week that can be put towards other important tasks.
The prospect will immediately see when there is an opening that fits them perfectly.
And for you as a business owner, there will be no more waiting for a prospect to get back to you or the need for living in your email inbox.
3. You’ll Look Professional
There are myriad benefits to using a free meeting scheduler. Perhaps the most obvious one is that you’ll look professional.
When someone sees that you have a booking system in place, they’ll know that you’re a legitimate business and not some fly-by-night operation. This can be especially helpful when trying to close a prospect.
With automated reminders and professional-looking calendar syncing, you’ll appear organized and reliable (which you are!).
What To Look For In A Great Meeting Scheduler?
When looking for a meeting scheduler for your business, there are a few key factors to keep in mind. Here are four things to look for when choosing the best meeting scheduler:
Easily schedule, use and manage meetings
When looking for a meeting scheduler, you want to find one that is easy to use. The scheduler should allow you to:
- Quickly schedule meetings and manage your leads.
- It should make it easy to find open times and slots that work for both you and your potential customers.
- It should also be easy to cancel or reschedule meetings with just a few clicks.
Additionally, you’ll want a scheduler that integrates with your calendar and email system, so you can easily keep track of both meetings and response rates for your marketing funnel.
Ease of use for both you and your guests
When you’re looking for a great meeting scheduler, you want to make sure that it is easy to use for both you and your guests.
A scheduler that is hard to use or that has a lot of steps will only frustrate people and discourage them from using it.
Look for a scheduler that is easy to sign up for, that has a user-friendly interface, and that allows guests to easily book time slots without having to go through a lot of hoops.
A Wide Range Of Features That Suit Your Needs
When looking for a great meeting scheduler, make sure to look for one that offers a wide range of features that suit your specific needs.
- For example, does the scheduler offer both online and offline meeting options?
- Is it compatible with all devices and operating systems?
- Can it be used by a large number of people simultaneously?
- What kind of reporting features are available?
- Does it work for group meetings?
- Does it have a professional booking page?
These are just some questions you should ask yourself to determine which meeting scheduler is right for your business.
The Ability To Integrate With Other Software
One of the most powerful features of a free meeting scheduler is the ability to integrate with other software. This allows businesses to automate tasks like follow-up emails, appointment reminders, and lead tracking.
When a potential customer schedules a meeting with your business, the meeting scheduler can automatically add that contact to your CRM and send them a follow-up email after the meeting.
This helps you close more sales in less time and keeps your business organized. This is usually where a free meeting scheduler like Google Calendar falls short.
How To Get Started With A Meeting Scheduler?
There are a few simple steps to get started with a meeting scheduler that has all of the great features you need to book and automate appointments in real-time, and it’s bookafy.com
To get started, simply create a free account and add your basic information.
Next, add your company’s profile, including your logo and a brief description of your business.
Finally, add your target clients and specify what services you offer.
Once you’re done, you can start sending invitations to potential clients for free consultations.
Your meeting scheduler will automatically send reminder emails and track who has accepted or declined your invitation to get the conversation started and close more deals!
Frequently Asked Questions
FAQ – What is the best meeting scheduler?
There is no one “best” meeting scheduler as there are many factors to consider that we covered in the “what to look for in a great meeting scheduler” section.
However, if you are a small local business to a larger online agency, a paid meeting scheduler like Bookafy will probably be the best option for you, as you’ll need the added functionality, integration, and features to manage your clients.
FAQ – Is there a Google meeting scheduler?
Yes, there is a Google meeting scheduler! The tool is called Google Calendar and it’s a great way to schedule appointments and meetings for individuals just starting out.
But if you’re serious about client work and closing more deals, you’ll soon want to upgrade to a paid meeting scheduler.
Wrap Up
A meeting scheduler is an essential tool for online businesses looking to increase sales and close prospects.
By easily scheduling and managing meetings, you can reduce the amount of time wasted on back-and-forth emails and provide a more efficient experience for your customers.
The benefits of using a meeting scheduler for your business are clear, and with the right tools like bookafy.com, you can get started today!