Growing SEO Reach with Content Strategy


Free Guide: Daily SEO Content Workflow

How to write blog posts that the search engines will love. Follow the formula and watch traffic soar!

This is the exact step-by-step process marketers follow to research keywords, write content,
optimize images, build internal links, and publish posts that can rank.

Get the checklist
See the $3/day option

Includes examples for: keyword selection, URL slugs, internal links, image filenames, and alt text.

Example optimized blog layout
2–6 hrs
Typical manual workflow
1,200–2,000
Words per post

The workflow in 3 phases

Use this as your predictable “Monday → Publish” checklist.

Research

Pick a topic that can rank, find a primary keyword, and map supporting keywords to headings.

Primary keyword: “online appointment booking software”
Supporting: “booking software for teams”, “calendar scheduling tool”, “reduce no-shows”
Write

Create a scannable outline, write for search intent, and add internal links to key pages.

H2: What is X?
H2: Benefits of X
H2: How to choose X
H2: FAQs
Optimize + Publish

Finalize URL slug, image filenames, alt text, titles, and on-page checks before going live.

URL slug: /content-marketing-for-saas
Image: saas-content-workflow.png
Alt: “SaaS content workflow checklist”

Concrete examples you can copy

These are the exact “details” Google and users respond to.

SEO-friendly URL slugs

Keep slugs short, lowercase, hyphenated, and keyword-based.

✅ /seo-content-checklist
✅ /how-to-write-blog-posts-faster
❌ /blog?id=93847&ref=home
Example optimized blog layout
Image optimization

Every image should have a meaningful filename, title, and alt text.

Filename: content-marketing-workflow.png
Title: Content marketing workflow checklist
Alt: “Step-by-step content marketing workflow checklist”

  • ✓ Use descriptive filenames (not IMG_4729.png)
  • ✓ Alt text describes what’s visible (and helps accessibility)
  • ✓ Compress images to reduce load time

The “publish today” checklist

If you do only one thing, follow this list in order.

  • 1 Pick a topic with clear intent (what does the searcher want?)
  • 2 Choose a primary keyword + 5–15 supporting keywords
  • 3 Build an outline (H2s answer intent; H3s add depth)
  • 4 Write 1,200–2,000 words (examples + clarity > fluff)
  • 5 Create an SEO URL slug (short, keyword-based)
  • 6 Add 3–8 internal links
  • 7 Add 3–5 images (featured + in-content visuals)
  • 8 Optimize image filename + title + alt text
  • 9 Final SEO pass (title, meta, headers, mobile formatting)
  • 10 Publish, then repeat consistently

Want this done automatically for about $3/day?

DropContent built software that picks topics, finds keywords, writes long-form posts, optimizes images, adds internal links,
and publishes consistently—so you don’t need to spend hours per article.

Tip: Sign up for a free trial and see what DropContent can produce for you, on auto pilot.
Learn More at DropContent

Bookafy


"See why +25,000 organizations in 180 countries around the world trust Bookafy!

Feature rich, beautiful and simple. Try it free for 7 days"

Casey Sullivan

Founder

Bookafy



"See why +25,000 organizations in 180 countries around the world trust Bookafy for their online appointment booking app!

Feature rich, beautiful and simple. Try it free for 7 days"

Casey Sullivan

Founder